People make the difference in ULMA and that must guide its communication. This point was the main handicap detected in the Brand Audit we made in Promueve.
We unify its new value proposition, customized solutions and its flexibility under the new slogan "For people by people", bringing a fresh, direct and modern tone to all communications.
We apply the new style in all the contact points: web, social networks, newsletter, presentations and catalogs.
Then we jump to other applications, updating the global brand experience. An innovative project implemented in stages, so that everyone adapts to it.
We love it!