As part of an omni-channel campaign, we organized an event for morbidly obese individuals. The idea was to create something discrete, pleasant and very emotional involving a patient, the surgeon and a family member.
The event, which took place at Victoria Eugenia Hospital, aimed to serve as a channel between patients and the surgery department for potential consultations and patients. In an informal setting, attendees were able to share their impressions, ask questions and obtain information directly from the clinic’s professionals. As a result of this event, additional talks have been arranged at the clinic.