The international marketing campaign for BELLOTA strengthened its position in France and England, repopulated its database and created alliances with key distributors. The multichannel campaign reached the entire target audience through various points of contact: consulting, branding, e-mailings, telemarketing, trade fair initiatives, events, guided tours, and the design of digital and graphic presentations. All the elements contained appealing language that invited them to...
Cross the line!
2013